Best Digital Marketing Services
Puissant results-driven Digital Marketing Services, supported by various offerings and technology platforms, help enterprises develop and incubate strong relationships with their customers. Our innovation-led hyper-personalized digital marketing campaign management, with data-driven insights - impart exponential business growth through quality leads generation across industries.
Insights
Data-driven insights for effective Digital Marketing Services
Major Digital Marketing Offerings
Improved ROI and efficiency with our Agile Process & Strategic Consulting
Puissant Digital Marketing offers end-to-end services covering marketing operations, customer experience (CX) management, marketing analytics, campaign management, customer relationship management (CRM), and loyalty management. Our services are backed by extensive domain experience and intelligence gathered around hundreds of successful interventions in these spaces across multiple industry verticals. In line with these marketing needs, Puissant Digital Marketing offerings include:
Operations
Operations include developing, supporting, and enhancing Marketing Platforms – including website design and development, running marketing operations across the life cycle including, Release Management, Application Change Management, and providing technical services for operations across digital content management, digital assets management, and digital production.
Campaign Management
Our marketing offerings manage digital campaigns efficiently and effectively in - Global and Local Search Engine Optimization, Paid Advertising, Social Media Marketing, SMS and Email marketing, Content Writing, Amazon and eCommerce Marketing.
Customer Experience (CX)
Enhanced customer experience across digital channels by creating valuable and engaging content, designing CX always – on innovation, unlocking marketing relevance, re-imagining services with purpose, re-inventing ecommerce, marketing personalization and using artificial intelligence and automation for faster solutions. Read more.
Analytics
Our Marketing Analytics services help to generate data-driven insights on customer buying behaviors. Our in-depth analytics using state-of-the-art tools and software help to improve conversion and create effective marketing strategy that impacts business outcomes. Puissant online marketing services falling under this category are: Site Audit & Keyword Research, Data Analytics, Conversion Rate Optimization (CRO) and Competitor Analysis.
CRM & Loyalty
Customer Relationship Management (CRM) and loyalty program for enhanced business outcomes includes hyper-personalized and automated email marketing services. Loyalty programs offer discount and other benefits to customers.
Our Marketing Enablers
Resources enabling to provide Results-driven Internet Marketing Services
Proven Talents
Our team of expert digital marketing professionals have deep domain experiences across digital channels. We have delivered quality marketing results to a multinational brand.
Proprietary Assets
Our Marketing Platforms, Tools and software portfolio has helped create hundreds of success stories to date across industries, with an acceptance rate of over 97.5%. We harness AI/ML technology to improve decision-making and tested accelerators for enhanced efficiency.
Best-in-class Partnerships
Through unrivaled relationships with the world’s leading technology vendors - we gain early access to platform releases and specialist feature training. We build high-quality technology stacks supported by native platform capabilities.
Why Puissant ?
We are leaders in providing best-in-class digital marketing services with over 12 years of dynamic experience improving marketing operations with the world’s leading brands and tech companies.
Our marketing approaches are proven to optimize conversion rate, customer retention, and acquisition cost. Through customer experience-focused end-to-end marketing campaign execution, we have recently delivered value and recognition to a top technology company.
Performance digital marketing strategy with in-depth knowledge of tools and platforms, and enterprise-level operation expertise, we are positioned uniquely as a global leader in providing the best digital marketing services across industries and segments.
How does Internet Marketing Service work?
Understanding the Process for increased Campaign Performance & Efficiency
Normally, the marketing campaigns involve several common steps:
Define Your Marketing Goals
It being a wide-ranging field, you need to establish your Marketing Goals before starting a digital campaign, like, building brand awareness, customer acquisition, and focusing on customer retention or loyalty. Making sound marketing goals before the campaign execution helps you tailor your strategy and budget to maximize impact.
Identify Target audience
Identifying the target audience is very important for the success of digital marketing campaigns. The more details and clarity you can find out about your audiences (age, location, income, etc.), the easier it will be to determine how to connect with them.
Identify the right Marketing Techniques & Channels
Next, you need to decide how (and for how much) you want to reach them. For example, if you are targeting younger customers, you should allocate your resources to specific social media platforms rather than invest the majority of your efforts in the blog posting.
Develop and Optimize Content & Messaging for each Channel
Analyze your content & data. Try to find out as much as you can know about your audience.
Campaign Measurement across Key Metrics
Measure the campaign across key metrics and iterate based on those results. Read more.
Statistics
Following is the Percentage of Digital Marketers who are going to invest in 2023
Importance of Digital Marketing in Business
Why use online marketing for your business? Here are a few Advantages of Internet Marketing
The digital marketing industry has grown exponentially in the last decade. Companies need to invest more resources in online marketing than in traditional ways of marketing to establish a resilient marketing operation.
"As per recent reports, businesses in the US are investing more than $200 billion per year in digital advertising."
We use internet across the globe. Around three-quarters of Americans access the internet every day. From social media to text messages, many digital channels are in high demand by these online users - making the future of digital marketing extremely bright. Puissant has been a global leader as an internet marketing service provider since 2013 and has delivered many extraordinary results. Possible benefits of digital marketing include:
1. Easily Accessible Information
Any information that is needed is accessible at any time and/or place through internet.
2. Better than Internet Marketing
It surpasses internet marketing and also possesses alternatives choices without the internet needed.
3. Better Reach
Top in presenting beneficial ways and features that reach, inform, engage, offer, and sell services and products to consumers. You can reach your target audience across the globe, irrespective of their location and language barriers.
4. Achievable Data
Businesses can attain data that present target audiences based on their age, gender, location, interests, and education.
5. Low Investment
Digital marketing can provide substantial growth for your brand 24*7 at low cost and efforts. It's cost per lead is 61% less than traditional marketing.
6. Able to reach every mobile user
There are over 14 billion worldwide mobile users. Almost all mobile devices are connected with the internet and thus these users can be reached easily through digital marketing services.
% of mobile visitors leave the website if it does not meet their high standards.
% business owners think their marketing strategy is not effective.
% buyers trust online reviews as much as their personal recommendations.
Digital Marketing Vs. Inbound Marketing
Both focus on creating and distributing digital content, so what's the difference?
Digital Marketing :
- Digital Marketing is an umbrella term that is used for both outbound and inbound marketing. In other words, in digital marketing practices, marketers try to push their content directly in front of as many people as possible online - regardless of whether they like it or not. For example, flashing banner ads at the top of websites.
Inbound Marketing :
- In inbound marketing, you use digital content to attract customers to the website by focusing on being helpful to them, e.g., your blog.
Cross Channel Digital Marketing
Understand your customers better through multiple marketing channels
What is Cross-channel Marketing ?
Cross Channel or multichannel Digital Marketing involves using a variety of Digital Media Marketing channels, including - social media, email, web, text, TV, and radio. It allows you to collect more data about your customers’ and prospects’ preferences, positions, and interests, which ultimately helps you better craft a digital media marketing strategy with the right content delivered over the right channels.
Benefits of Cross-channel Marketing
In this digital era, customers have many options to look for the products and services via multiple digital channels. Before making a final purchase deal with any company, they are already aware of the product's description and the company's offers. You need to keep up with them and try your best to provide seamless experience across channels - ensuring that all your channels align with your voice and message.
Puissant Digital Marketing Services
Increase Leads, Sales & Profitability with improved Customer relationships & Brand recognition
Search Engine Optimization (SEO)
Puissant SEO Services perform careful and extensive keyword research using ethical SEO practices. This helps enterprises generate organic (or free) traffic to their websites, blogs, or infographics. Our SEO strategy gets valuable insights by connecting your website with Google Search Console and Analytics for on-page and off-page SEO services. These practices help to attract high-quality leads and traffic to improve conversion.
Read More..Local SEO
Puissant local SEO services help you list your business with Google Business Profile and other listings to generate local high-quality leads. Statistics reveal that 88% of customers searching for local businesses online will either call or visit your office within 24 hours. We ensure your name, address, and phone number (NAP) consistency, enhances location pages, boost the online presence on social media platforms, and conduct link-building for local services.
Read More..Technical SEO
Technical SEO services include improving the crawlability and indexability of web pages. Apart from these, correcting the site's technical fallacies includes the website's speed and performance, and eliminating duplicate content. We also help you migrate the site for enhanced infrastructure if required. Our SEO site audit services help to find and fix over 130 technical errors for the enhanced website performance in search engines and better user experiences.
Read More..Link Building
Your consumers trust if the site gets good traffic from high-authority websites. Our internet marketing company utilizes guest blogging, publishing compelling content on a regular and consistent basis, boost social media engagement to generate high-quality backlinks.
Read More..Web Design and Development
Our web design and development services help you build mobile-ready and search engines optimized sites. Puissant websites are aligned to meet the business objectives of your marketing campaigns. Our highly expert and award-winning architects for intuitive website design help to create a visual hierarchy to highlight the important elements of your website. We use clear call-to-action (CTAs), simplified form fields, and engaging content to encourage page visitors to take your desired action.
Read More..Custom Website Design
Your website makes a positive first impression on the customers visiting it. Our Digital Marketing Company has a team with years of experience creating professional websites. Get a custom website design - highlighting your business' unique value propositions (UVPs) - to draw the attention of your potential customers across the world.
Read More..Social Media Marketing
Social Media Marketing is the most effective way to enhance the brand recognition of startups and big enterprises. Online platforms, like, Facebook, Twitter and LinkedIn are the best digital channels to capture the attention of your target audience and increase brand awareness. We run social media marketing campaigns to grow businesses and improve the customer engagement of your followers.
Read More..Pay Per Click (PPC) Marketing Services
Puissant's team for Pay Per Click marketing services helps you get high-quality leads. Our pay per click marketing expertise of campaign management provides instant leads with data-driven strategies and insights. Our team creates targeted ad copies, optimizes your bidding strategies, device targeting tactics and monitors your ROI for each keyword. Our Pay-Per-Click marketing expertise also includes landing page optimization and A/B testing to provide cost-effective solutions.
Read More..Video Production & Marketing
Video marketing for storytelling has been proved the highly effective internet marketing strategy for lead generation and capturing target audience. We help you improve customer attention and create a buzz in online community with captivating SEO-optimized video marketing content.
Read More..Online Reputation Management (ORM)
Online reputation management is crucial for the online success of your business. Our internet marketing services company use ethical practices to help you develop online reputation for increased business value and revenue generation. We use modern software tools for online reputation management and acquire positive reviews from your customers.
Read More..Content Writing & Marketing
Content Writing is crucial for your website and the reason many people visit it. Puissant content marketing is the fundamental part of our internet marketing agency which helps you write and market the valuable and engaging content to attract site visitors. We create and promote SEO-optimized and conversion-centric content aligned to your business needs. Our content writing and marketing team stay abreast of the latest news and trends to ensure we adhere the Google standards.
Read More..Amazon Marketing
Our team for Amazon marketing services (AMS) helps you to list and optimize your products on the Amazon marketplace.
Read More..Ecommerce Marketing
Enhance online visibility of your products and services through our comprehensive ecommerce marketing services. We provide ecommerce SEO and ecommerce PPC services to increase your website traffics. We also help you to generate more reviews, optimize products pages and customize marketing strategy alinged with your clients' business requirements.
Read More..Conversion Rate Optimization (CRO)
Puissant expert team for conversion rate optimization services has over five years of experience. Getting traffic to your website is only half the battle won. Our CRO service helps you optimze not only the landing pages but the complete website on numerous factor, including, SEO, site content, payment methods, security, speed, performance, and many more.
Read More..Email Marketing Services
Email marketing are the most effective ways in cost and conversion of marketing campaigns. Our complete CRM platform helps you automate email campaigns and monitor the customer behaviours carefully to convert them into potential customers. The highly experienced email marketers create high-converting personalized email newsletters with power words and CTAs to take your desired actions.
Read More..Ecommerce Website Design
We design and develop e-commerce website to facilitate online selling. Our ecommerce site has each and every state-of-the-art feature for online shopping activities. As per the recent study conducted by a renowned institute, an eCommerce website with a personalized checkout page can increase conversion rate by 35%.
Read More..Web Hosting
We provide the most reliable and secure infrastrucure to host your site. Puissant web hosting plus (PWHP) services provide 99.98% server uptime with high level of performance and speed for the hosted applications. Our cyber security services ensure trust among the customers to provide online information and make digital payments.
Read More..Ad Tracking & Reporting
Our advertisement tracking and reporting services gives you the valuable insights to optimize the cost of online advertising. Our timely ad reporting services also helps you make better and relevant strategies for your digital campaign.
Read More..Competitor Analysis - Rank Tracking
Puisant Online Marketing Platform provides the useful information about your competitors and business rivals to help you develop effective marketing strategy for the ad campaigns. Our competitor analysis services include comprehensive Keyword Research to find the most relevant search terms for your business. We also monitor search engine rankings of your site for effective marketing solutions.
Read More..Lead Recovery
Our website chat services powered by conversational artificial intelligence (AI) help to improve customer interactions and recover the abondoned leads and reduces the advertising cost.
Read More..Website Chat Services
Puissant Artificial Intelligence (AI) driven Website chat services help to get more about the customers' live behaviours.
Read More..Why us ?
Puissant Modern Technology Platforms drive faster innovations and increase revenue.
What's New
Enabling Businesses Grow in the Changing Digital Marketing Landscape
Insight
Puissant is a Global Leader in MIT Group on Digital Experience Consulting Services: Excellent UX/CX Innovations
Case Study
Puissant Automated Digital Marketing for faster Solutions
Success Stories
Grow your business with our Best Digital Marketing Case Studies
Customized Web Portal Design and Development for the improved Online Marketing of an Educational Institution
Case StudyWhy choose Puissant as your Digital Marketing Service Provider
Accelerate revenue growth rate and online success of your Business
Unify & Activate Customer Data
We help you connect customer behaviors, demographics, transactions, etc., across complete customer experience (CX) life cycle to make every interaction matter for each client.
Deliver Relevant experiences in Real time
We collect data from more places, apply intelligence and automation at scale to harness the best insights to deliver personalized customer experience at the right time to the right person.
Recognizing Customer everywhere
We help you identify every customer across his all engagements with your brand. This allows you to provide the most personalized attention to each individual.
Adapt to unpredictable Customer journey
Increase customer engagement by delivering experiences that adapt in real time to the unpredictability of customer behaviours.
Easily execute sophisticated marketing
Our strategy empowers marketers use intuition and creativity to orchestrate excellent campaigns and irresistible CX.
Improve customer Loyalty & retention
We create a loyalty programm for clients. Engage and reward the program members with highly personalized campaign based on customer data, buying behaviours and content preferences in real time
Identify, Predict and Deliver client needs
We use AI to engage customer at the right time, through the right channel, and send right messages every time to better understand
client's marketing needs.
Read More...
Connect your Marketing ecosystem & beyond
Connect to all other departments of your organization to provide consistent customer experiences.
Our Results
Puissant is a global leader in providing the best online marketing services since 2013
Why choose our Internet Marketing Company :
A hospitality enterprise enhances CX by personalizing each customer's journey
See how a worldwide hospitality company uses Puissant Unity Customer Data Platform and Automation to personalize and enrich each customer’s experience over time as they continue to engage.
Frequently Asked Questions
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What are Digital Marketing Services ?
Digital marketing services encompass all the activities of marketing a company, business or brand in such a way that they can be accessed online or via any digital media channel, for example, search engine, social media, or TV ads.
Online marketing services include optimization across search engines (the likes of Google and Bing), improving digital branding, visibility and engagement on social media platforms, email marketing communications, web design and development and application integration to connect and engage with prospects and customers for website marketing services. Marketers mostly use content so, digital marketing is very much similar to content marketing.
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What is internet marketing service ? Is this same as digital marketing ?
These two terminologies are slightly different while many people use these interchangeably. In the internet marketing service, we use internet for the online marketing or advertising services. On the other hand, digital marketing service encompasses internet along with other IT services, like, application services or any digital platform, from social media to TV ads. Thus, the internet marketing falls under digital marketing category.
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What does a Digital Marketing agency do?
A digital marketing agency provides various types of services including, Search Engine Optimization, Pay Per Click (PPC) marketing, email marketing, social media marketing, and content writing. A digital marketing company also provides a course online or offline as part of its corporate training services.
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What is advertising and its types ?
Advertising is a branch of marketing. There are many types of internet advertising. A few of them are: PPC Ads, Bing Ads, Facebook Ads, Twitter Ads, Google display Ads, YouTube Ads, Instagram Ads.
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Which is the best advertisement?
All the internet advertising channels are good, but if you want to promote your business through a website, Google PPC ads are the most reliable and effective internet advertising solutions to bring your website up in organic search results.
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What is SEO meaning in digital marketing?
Search Engine Optimization (SEO) is the process of improving your website ranking in search engines. The primary advantage of SEO is to generate organic leads by implementing hundreds of search engine rules.
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What are the types of digital marketing campaign?
Digital marketing campaign examples include SEO, PPC, email and content marketing service, social media marketing, etc.
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What is the role of digital marketing in business growth ?
In the present digital era, the role of digital marketing is vital. Enterprises must create custom websites representing their brand's purposes, optimize them for search rankings, and implement data-driven insights to improve the effectiveness of digital marketing strategy.
Blogs
Latest from our best marketing resources
What is Digital Marketing?
The importance of digital marketing is growing rapidly with the rise in the use of internet.
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20 Best Internet Marketing Service Strategies by Puissant for effective results.
Read More..Finding purpose is the top digital marketing need
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Read More..Landing Pages Optimization
Lanading Pages Optimization is one of the crucial factors of online marketing services. It affects the conversion rate of the advertising campaign to a large extent.
Read More...Creativity adds to enterprise Brand value
Themes, image quality, fonts, color combination, etc., make the site creative and enhance the brand recognitions, presentation and company's value.
Read More...Traversing made easy with design-led web portal
Traversing across a website is made easy with our design-led web portal development services.
Read More...Our Service Offerings
Our Service Offerings are designed to meet the client's personalized marketing needs
Services to Increase Leads & Sales
Services to Optimize Costs